While speaking to Chris Vliet recently, John Cena addressed the idea that sometimes WWE doesn’t have anything for Superstars. He defended WWE’s decisions and the tasks that writers face on a daily basis to keep churning out new stories.
In the end, it is up to the Superstars to actually take the segment and make it the best possible in spite of how lackluster it might actually be.
“I hate hearing people say ‘creative has nothing for me’ or ‘they’re not writing good things for me’. You have a small crew of writers who has to write a mass amount of segments and they churn out general stories. The best, most brilliant situation in the world is you two guys are going to have a match tonight, figure it out. Or, getting something that is not good because then you can take it and go with the writer and make it your own.” “I’ve worked with so many people on our writing team from the head writer himself to a guy on the first day on the job. It’s up to the talent to take something that is, no offense, sh*tty, and make it good. I have never been handed a written piece of paper that I go ‘this is great’. It’s always ‘how do we turn this sh*t into something that makes sense.’ I’ve seen guys like Miz do it, guys like Seth do it, AJ when we were able to creatively bond for a while, and Bray.”